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Hotels are using social media to provide support

Brands can take a cue from hotels that are using social media to provide customer care. Related posts: Website content help hotels stand out from the pack Social media presents opportunity for small...

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Brands can target certain groups via different social media networks

Demographics turn to different social media sites, allowing brands to better target their audiences. Related posts: Top brands paving the way for small business to make Instagram part of social...

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It’s time for SMBs to tune up their content marketing strategies

Small business owners should consider social media marketing campaigns and custom video content to capture their target audiences' attention. Related posts: Have a YouTube Channel? Survey shows new...

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SMBs get their social marketing sea legs, test new networks [data]

Small business owners are participating on a number of social media sites as part of their internet marketing efforts. Related posts: Instagram’s growth: What SMBs need to know for social marketing...

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Small businesses can rival major corporations on Google+

Why small business owners must strike while the Google+ iron is still warming up. Related posts: Small business highlighted in Google+ Pages release Google+ growth could make it primary tool for social...

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New Pinterest features keep SMBs connected with customers

SMBs should take advantage of new Pinterest features to increase customer engagement and conversion. Related posts: Consumers buy after seeing Pinterest content Life just got a little more visual,...

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Proof that social media marketing offers bottom-line benefits

Small business owners must engage in social media to improve their overall content marketing performance. Related posts: Jamba Juice franchise boosts sales with social media marketing Why Pinterest...

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Wake up and smell the sales – Social media isn’t just for sharing content

Small business owners might be missing out on sales if they aren't using social media marketing to engage their customers and prospects. Related posts: LinkedIn’s new feature strengthens its...

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SMBs look to big companies for social media marketing guidance

Small businesses can take a page out of bigger brands' social media marketing strategies by determining which networks drive traffic and conversions. Related posts: Give holiday shoppers something to...

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Timing is everything for effective B2C Facebook marketing

Small business owners know their customers are on Facebook, but do they know when to post to get maximum exposure? ContentLEAD has the scoop for B2Cs. Related posts: Your successful social media...

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